A copywriter isn’t an insurance policy.
You can’t expect to hire someone to “do” your marketing for you. Especially if you’re starting out, or have your sights set on growing your biz.
Here’s the thing: you need to know how to write for your business. In a way that connects with your ideal clients. That signals you “get” it. And that they need to act NOW to work with you.
But here’s the OTHER thing. As vital as knowing how to write effectively is, even that isn’t enough. You need to hone your marketing sense. So you know WHY you are writing. And how your writing will lead to more clients. More businesses. And ultimately, your cash register singing a whole lot more.
Add to that Stella’s secret sauce, and you’re cooking with gas.
If you’re curious about how this can work to make YOUR business more lucrative—and alluring to your favorite kinds of clients—you may want to check out Stella’s upcoming no-cost training call:
https://stellaorange.com/genius-marketing
It’s on October 13th, and I’m giving you 3 key ideas you need to get major momentum in your marketing. It’s gonna be like my blog… on steroids. And you are warmly invited to attend.
Mighty thanks to Parker 75’s flickr photostream for the pen and paper.






Posted October 7, 2011 at 9:50 am | Permalink
I’m already signed up and looking forward to the call S!